# Marketplace Content & SEO Executive

| Field | Value |
|-------|-------|
| **Company** | Luzern eCommerce |
| **Location** | Dublin |
| **Posted** | 2026-04-24 |
| **Expires** | 2026-10-20 |

## Skills & Tags
`E-commerce SEO`, `International SEO`, `Local SEO`

## What Makes This Opportunity Special
Creative, data-driven Marketplace Content & SEO Executive sought to shape Luzern eCommerce's product copy and ranking strategy in Dublin. Own end-to-end SEO content across Amazon-first listings and DTC pages to boost visibility, CTR, and conversions for top global brands.

## Job Description
**Join Luzern eCommerce: Powering the World’s Most Ambitious Brands** 
 
 Step into the world of limitless possibilities with Luzern eCommerce, where we’ve been redefining online retail since 2003. We partner with global icons like On Running, Wella, Nestlé, Mattel, Panasonic, HTC, and Philips to accelerate growth, maximize margins, and deliver exceptional customer experiences across Amazon, top marketplaces, branded webstores, and social platforms. 
 
 Backed by significant investment, we’re on a mission to dominate the global eCommerce space. With our award-winning team, cutting-edge AI-enabled Channel Optimizer platform, and bold strategies, we’re not just keeping up with the future of retail—we’re creating it. 
 
 Be part of one of the fastest-growing tech sectors, where you’ll innovate, collaborate, and thrive in a business that values your individuality and ambition. Join Luzern eCommerce and be part of the next big chapter in retail history! 
 
 **About the Role** 
 
 We are looking for a creative and commercially-minded eCommerce Content & SEO Executive to join the team. The right candidate will have a strong instinct for compelling product copy and a deep understanding of what makes content perform across eCommerce and D2C channels. 
 
 At the core of this role is SEO. You will lead our approach to content optimisation across marketplace PDPs (Amazon and other key marketplaces) and support DTC product pages, driving visibility, click-through and conversion through both creative content and a sharp understanding of how algorithms and search behaviour are evolving. This is not a support role; we need someone who will proactively own and push our SEO content strategy forward. 
 
 Tasks 
 **What You’ll Be Doing** 
 
 **SEO Strategy & Innovation** 
 
 
 Lead the SEO content strategy across marketplace listings (Amazon-first) and DTC product pages, ensuring content is continuously optimised for visibility and conversion 
 Stay ahead of changes to marketplace and search engine algorithms, proactively identifying opportunities and adapting our approach before competitors do 
 Drive SEO innovation — testing new content formats, keyword strategies, and structural approaches to PDPs to improve ranking and performance 
 Conduct regular keyword research and competitor analysis to inform content decisions across all channels 
 Monitor SEO performance using relevant tools and translate data into clear, actionable improvements 
 Build and maintain a working knowledge of marketplace-specific ranking factors 
 
 **SEO Copywriting** 
 
 
 Write high-quality, conversion-focused product descriptions, titles, and bullet points optimised for both search and the customer 
 Adapt tone and structure for different channels — marketplace listings, DTC PDPs, and campaign content — while maintaining brand consistency 
 Balance SEO requirements with genuine creative quality, producing copy that ranks and reads well 
 Develop a strong understanding of the Client’s brand, product ranges and customers to write with authority and relevance 
 Comfortable with testing content optimisations to understand which performs better, based on the data 
 
 **Content Optismation & Management** 
 
 
 Own the end-to-end quality of product detail pages across marketplaces and DTC, from copy and imagery through to structured data and enhanced content (A+ Content, Brand Stores, etc.) 
 Conduct regular audits of all Marketplace content elements, for both existing and prosprospective clients, to build out best in class practices and develop content strategies. 
 Upload and update product listings, images, and copy across eCommerce platforms, ensuring accuracy and brand alignment at all times 
 Manage content updates across key marketplace accounts, maintaining high standards of data quality and presentation 
 
 **Reporting & Collaboration** 
 
 
 Track and report on content and SEO performance, clearly communicating results and recommendations to the wider team 
 Liaise with internal teams and clients to gather content briefs, product information, and campaign requirements 
 Maintain content trackers, calendars, and documentation to keep projects on track 
 Support general eCommerce admin tasks where required 
 
 Requirements 
 **What You Bring to the Role** 
 
 **Essential** 
 
 
 Amazon specific knowledge on SEO and best in class practices in relation to content creation. 
 An understanding of agentic commerce and how content must be optimised for AI search. 
 Proven creative copywriting ability with a portfolio or examples of eCommerce or product content 
 Solid, working knowledge of SEO, not just the basics, but an understanding of how to apply it strategically in an eCommerce context 
 Experience optimising marketplace PDPs, ideally Amazon, with an understanding of how marketplace search differs from Google 
 Comfortable working with CMS platforms and eCommerce systems 
 Ability to analyse performance data and use it to make informed content decisions 
 Strong attention to detail — accuracy in product information and copy is non-negotiable 
 Highly organised, able to manage multiple projects and meet deadlines independently 
 
 **Desirable** 
 
 
 Experience using SEO tools such as Helium 10, Jungle Scout or similar 
 Familiarity with Amazon Seller Central or Vendor Central and enhanced content formats (A+ Content, Brand Stores) 
 Experience with product information management (PIM) systems 
 Understanding of DTC eCommerce platforms (Shopify, Magento, or similar) 
 Basic image editing ability (Figma, Canva, or similar) 
 Experience working with clients or across multiple brands 
 
 **Personal Attributes** 
 
 
 Creative first — you care about the quality of the words as much as the rankings they achieve 
 Proactive and curious about the SEO landscape — you follow industry changes and bring ideas to the table without being asked 
 Commercially aware — you understand that great content has to drive results, not just look good 
 Detail-oriented and methodical without losing sight of the bigger picture 
 A strong communicator who can explain SEO decisions clearly to non-specialists 
 Collaborative team player who can also work independently and manage their own time 
 Genuine interest in eCommerce, retail, and digital marketing 
 
 Benefits 
 **What We Offer** 
 
 
 **Competitive Compensation:**  Attractive salary package with benefits. 
 **Work-Life Balance:**  Competitive annual leave and flexible working arrangements. 
 **Growth Opportunities** : Access to learning and development programs to enhance your skills. 
 **Culture and Environment** : A fun, inclusive, and collaborative workplace. 
 **Wellbeing Support:**  Access to an Employee Assistance Programme (EAP) 
 **Quarterly Social Events:**  Company-sponsored quarterly social events designed to bring teams together, celebrate success, and strengthen connections across the business. 
 
 We are committed to equal opportunities and welcome applications from all suitably qualified candidates. If you require any reasonable adjustments during the recruitment process, please let us know.

## About Luzern eCommerce
Luzern Ireland's reviews portray a generally positive work environment with a nice culture, an awesome team, and a well-equipped Dublin office that supports learning in a fast-paced eCommerce setting. Common criticisms include low pay for the workload, heavy responsibilities, and communication gaps with HR, with some reviews noting complex reporting lines and overtime pressures. The company shows a 4.0/5 Glassdoor rating from eight reviews, with about 77% of raters willing to recommend Luzern Ireland. Sustainability and CSR are not prominently highlighted in public materials, though growth initiatives such as Luzern eCommerce's 2024 acquisition of Tambo suggest broader expansion that could influence future CSR practices.

## Frequently Asked Questions
## What does the role involve?

You own the SEO content strategy across marketplace listings (Amazon-first) and DTC product pages, driving visibility and conversion through compelling copy. You will write high-quality descriptions, titles, and bullet points while overseeing end-to-end content quality from copy to imagery and structured data. This is a proactive, impact-focused role that blends creativity with data-driven decision making.

## How will you drive the SEO content strategy across marketplaces and DTC pages?

Lead the SEO content strategy across marketplace listings (Amazon-first) and DTC product pages, continuously optimising for visibility and conversion. Carry out regular keyword research and competitor analysis, test new formats and structures, and translate data into actionable improvements. Stay ahead of marketplace and search engine algorithm changes to keep Luzern competitive.

## What makes Luzern eCommerce a unique place to work?

You'll be part of a fast-growing tech business backed by investment, with an award-winning team and AI-enabled tools that power smarter decisions. The culture celebrates individuality and ambition, offering opportunities to learn, mentor, and shape the future of online retail. Join a team that moves fast and rewards creative impact.

## What skills are essential for success in this role?

Essential skills include Amazon-specific SEO knowledge, a proven copywriting portfolio for eCommerce, CMS and eCommerce systems experience, and a knack for data-driven optimisation. You will balance SEO with compelling copy and analyse performance data to inform decisions. Comfort with testing and iteration is key to unlocking improvements.

## How does collaboration work across teams and clients?

You will liaise with internal teams and clients to gather content briefs, product information, and campaign requirements, while maintaining content trackers, calendars, and documentation. Expect close collaboration with product, data, and marketing to align on brand voice and optimisation opportunities. Clear communication ensures projects stay on track.

## What impact could you make in the first six months?

In the first six months you will shape listing content to improve rankings, visibility, CTR, and conversion across marketplaces and DTC channels. You will test new formats, establish best practices, and translate data into improvements that the wider team can act on. Your proactive innovations will set Luzern apart in a competitive landscape.

## Apply
[Apply for this position](https://www.linkedin.com/jobs/view/marketplace-content-seo-executive-at-luzern-ecommerce-4402871490)

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Source: [Marketplace Content & SEO Executive at Luzern eCommerce](https://seo-vacancy.eu/job/marketplace-content-seo-executive-luzern-ecommerce-dublin)