# Senior SEO Specialist (Heypolo)

| Field | Value |
|-------|-------|
| **Company** | Surfshark |
| **Location** | Vilnius |
| **Posted** | 2026-04-11 |
| **Expires** | 2026-05-10 |

## Skills & Tags
`Content SEO`, `International SEO`, `SEO Strategy & Management`

## What Makes This Opportunity Special
Join Surfshark's HeyPolo team in Vilnius as a Senior SEO Specialist and own the full SEO strategy—from technical SEO to content and off-page. Build and scale high-intent acquisition for a privacy-first location-sharing app, collaborating with product and engineering to turn data into real traffic and revenue. If you love shipping impact, experimentation, and working with a small autonomous team, this is for you.

## Job Description
We’re building HeyPolo - a privacy-first smart location-sharing app that helps families and friends stay connected, safe, and in control. HeyPolo is designed for meaningful connection without intrusive tracking: real-time updates, consent-based sharing, and intuitive safety features that put users in charge of their data and peace of mind. 
 
 If you’re excited by real user impact, privacy-centered innovation, and building something from scratch with a small, autonomous team, read ahead 
 
 **If you want to:** Own the full SEO strategy, from technical to content and off-page, focusing on high-intent acquisition; Build and execute an SEO roadmap to identify and prioritize keyword opportunities that drive traffic and revenue; Develop and scale content strategies for landing pages, comparison pages, and editorial content; Drive backlink strategy and authority building; Optimize site structure, internal linking, and on-page SEO; Collaborate with product and engineering teams for technical SEO improvements; Monitor performance (rankings, traffic, conversions) and translate insights into action; Rapidly test and iterate SEO approaches for continuous improvement; Support affiliate and partnership teams with SEO-driven content opportunities 
 
 
 **And you can check off:** Proven experience in SEO with a strong focus on growth and acquisition; Strong understanding of technical SEO, on-page optimization, and content strategy; Experience targeting competitive keywords and building authority for new or growing domains; Ability to prioritize opportunities based on impact; Data-driven mindset and confidence working with tools like Google Search Console, Ahrefs, SEMrush, and similar; Experience collaborating cross-functionally with content, product, and engineering teams; Strong execution skills - able to ship, measure, and improve 
 
 
 **Bonus points if you:** Have experience in SaaS and/or subscription-based products; Have worked in highly competitive verticals (e.g. VPN, cybersecurity, fintech); Understand how SEO can support affiliate and partnership strategies; Are familiar with AI/LLM-driven search trends and how to adapt SEO for them 
 
 
 **Here’s the deal:** Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development; Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts, a physical coach and a gym to regular mental health checks; Tools of your choice: choose technical equipment and the tools you need to do your best; Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations; Convenient commuting: traveling from point A to point B can be a pain. That’s why, depending on your unique circumstances, we compensate part of your public transport costs; Work-life balance: We encourage working in the office, with the possibility of up to two remote days per week. Plus, with our WFA policy, you can work from almost anywhere in the world; Premium Surfshark accounts: for you, your family, and friends; Gross salary: 2700-4000 Eur/month for the Lithuanian market, 14500-19000 Pln/month for the Polish market. It may vary depending on your skills and experience

## About Surfshark
Surfshark is viewed positively for the Vilnius-based Senior SEO Specialist (Heypolo) role, with reviewers noting a supportive work environment, strong learning opportunities, and engaging company events. Common criticisms include an office-first culture with unclear career ladders, and occasional concerns about cross-team communication or tighter dynamics within some tech groups. On Glassdoor, Surfshark sits around a 4.2/5 rating from roughly 45 reviews, with about 87% of respondents recommending the company; culture and values are rated ~4.2, work-life balance ~4.1, career opportunities ~4.0, and compensation and benefits ~3.9. Reviews are user-submitted and may not represent every team’s experience, so candidates should weigh multiple sources; the company’s CSR framework emphasizes environmental sustainability, digital rights advocacy, and community engagement as part of its broader values.

## Frequently Asked Questions
## What does the role involve?
You will own the full SEO stack for HeyPolo, spanning technical SEO, content strategy, and off-page outreach. Build and execute an SEO roadmap to identify high impact keyword opportunities, optimize site structure, and drive conversions. Collaborate with product and engineering to implement technical improvements and monitor performance to translate insights into action.

## How will success be measured?
Success is defined by growing organic traffic, improving rankings for high intent keywords, and driving conversions and revenue from SEO. You will monitor rankings, traffic, and on site conversions, then translate data into an actionable plan and iterate quickly.

## Who will you work with?
You'll partner with product, engineering, and marketing to align on SEO priorities and technical improvements. It's a small, autonomous team that values collaboration, experimentation, and rapid iteration.

## What makes HeyPolo's SEO approach unique?
HeyPolo combines privacy first user experience with a high intent SEO strategy. The approach emphasizes technical excellence, user friendly content, and responsible data practices while building authority through quality backlinks.

## What skills and experience are needed?
Proven track record in technical SEO, content strategy, and link building for growth. Strong analytics, keyword research, and familiarity with SEO tools and dashboards. Experience collaborating with product and engineering teams, plus a proactive, data driven mindset; privacy focused or app based experience is a plus.

## What is the growth and impact opportunity?
This role lets you shape the SEO roadmap from scratch and directly influence product decisions and user acquisition. You will have room to experiment, iterate quickly, and scale HeyPolo's organic presence as a privacy centric app for families.

## Apply
[Apply for this position](https://www.linkedin.com/jobs/view/senior-seo-specialist-heypolo-at-surfshark-4400399881)

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Source: [Senior SEO Specialist (Heypolo) at Surfshark](https://seo-vacancy.eu/job/senior-seo-specialist-heypolo-surfshark-vilnius)
