# Senior SEO Specialist (Heypolo)

| Field | Value |
|-------|-------|
| **Company** | Surfshark |
| **Location** | Warsaw |
| **Posted** | 2026-04-11 |
| **Expires** | 2026-05-10 |

## Skills & Tags
`International SEO`, `Local SEO`, `Link Building`

## What Makes This Opportunity Special
Own the full SEO strategy for HeyPolo in Warsaw, from technical SEO to content and off-page, and drive high-intent acquisition for a privacy-first location-sharing app. Join a small, autonomous team where your work directly expands traffic and revenue while keeping users in control of their data. If turning data into impactful growth for real people excites you, this is your next move.

## Job Description
We’re building HeyPolo - a privacy-first smart location-sharing app that helps families and friends stay connected, safe, and in control. HeyPolo is designed for meaningful connection without intrusive tracking: real-time updates, consent-based sharing, and intuitive safety features that put users in charge of their data and peace of mind. 
 
 If you’re excited by real user impact, privacy-centered innovation, and building something from scratch with a small, autonomous team, read ahead 
 
 **If you want to:** Own the full SEO strategy, from technical to content and off-page, focusing on high-intent acquisition; Build and execute an SEO roadmap to identify and prioritize keyword opportunities that drive traffic and revenue; Develop and scale content strategies for landing pages, comparison pages, and editorial content; Drive backlink strategy and authority building; Optimize site structure, internal linking, and on-page SEO; Collaborate with product and engineering teams for technical SEO improvements; Monitor performance (rankings, traffic, conversions) and translate insights into action; Rapidly test and iterate SEO approaches for continuous improvement; Support affiliate and partnership teams with SEO-driven content opportunities 
 
 
 **And you can check off:** Proven experience in SEO with a strong focus on growth and acquisition; Strong understanding of technical SEO, on-page optimization, and content strategy; Experience targeting competitive keywords and building authority for new or growing domains; Ability to prioritize opportunities based on impact; Data-driven mindset and confidence working with tools like Google Search Console, Ahrefs, SEMrush, and similar; Experience collaborating cross-functionally with content, product, and engineering teams; Strong execution skills - able to ship, measure, and improve 
 
 
 **Bonus points if you:** Have experience in SaaS and/or subscription-based products; Have worked in highly competitive verticals (e.g. VPN, cybersecurity, fintech); Understand how SEO can support affiliate and partnership strategies; Are familiar with AI/LLM-driven search trends and how to adapt SEO for them 
 
 
 **Here’s the deal:** Growth and learning opportunities: time dedicated to learning, conferences, online learning platforms, and books for your professional development; Health and wellness: we want you to feel and be your best. That's why we offer various benefits, from online workouts, a physical coach and a gym to regular mental health checks; Tools of your choice: choose technical equipment and the tools you need to do your best; Community and celebrations: get ready for long-lasting traditions such as yearly workation, Friday get-togethers, various team buildings and company celebrations; Convenient commuting: traveling from point A to point B can be a pain. That’s why, depending on your unique circumstances, we compensate part of your public transport costs; Work-life balance: We encourage working in the office, with the possibility of up to two remote days per week. Plus, with our WFA policy, you can work from almost anywhere in the world; Premium Surfshark accounts: for you, your family, and friends; Gross salary: 2700-4000 Eur/month for the Lithuanian market, 14500-19000 Pln/month for the Polish market. It may vary depending on your skills and experience

## About Surfshark
Surfshark is generally viewed positively as an employer for roles like Senior SEO Specialist (HeyPolo) in Warsaw, with employees highlighting a nice work environment, strong learning opportunities, engaging projects, and supportive leadership. ([glassdoor.com](https://www.glassdoor.com/Reviews/Surfshark-Reviews-E6375899.htm)) Common criticisms include an office-first culture and unclear career ladders, plus occasional concerns about cross-team communication and transparency. ([glassdoor.com](https://www.glassdoor.com/Reviews/Surfshark-Reviews-E6375899.htm)) The company posts a solid quantitative profile—about 4.2/5 on Glassdoor from around 45 reviews, with 87% of employees willing to recommend Surfshark to a friend, and compensation/benefits rated roughly 3.9/5. ([glassdoor.com](https://www.glassdoor.com/Reviews/Surfshark-Reviews-E6375899.htm)) On CSR and sustainability, Surfshark emphasizes ESG commitments, UN Global Compact membership, and the rollout of its first Impact Report, including renewable-energy initiatives and ongoing CSR programs, with a Warsaw office noted among its locations. ([surfshark.com](https://surfshark.com/corporate-social-responsibility))

## Frequently Asked Questions
## What does the Senior SEO Specialist role involve at HeyPolo?

You will own the full SEO strategy—from technical SEO to content and off-page—focusing on high-intent acquisition. Build and execute an SEO roadmap to identify and prioritize keyword opportunities that drive traffic and revenue, and collaborate with product and engineering teams on technical improvements. Monitor performance and translate insights into action, rapidly testing and iterating strategies for continuous improvement.

## How does HeyPolo's privacy-first approach shape SEO priorities?

The role centers on trust and transparency: optimize content that clearly explains privacy features, consent-based sharing, and data controls, while prioritizing user-centric signals and high-quality, helpful pages. You’ll align SEO initiatives with privacy values while ensuring measurable impact on organic growth.

## How will you collaborate with product and engineering teams?

Expect close, cross-functional collaboration to implement technical SEO improvements, refine site architecture, internal linking, and schema, and ensure launch-ready pages are optimized from day one. You’ll translate data into actionable product decisions and help the team ship SEO-friendly features.

## What metrics define success for this role?

Success is measured by organic performance: improved rankings, growing traffic, and rising conversions that contribute to revenue. You’ll regularly monitor data, extract insights, and run experiments to lift ROI and refine the SEO roadmap.

## What opportunities for growth and impact exist at HeyPolo?

This is building from scratch with a small, autonomous team, offering broad ownership across technical, content, and off-page SEO. You’ll shape a privacy-centric growth engine, scale content across landing, comparison, and editorial pages, and influence product strategy.

## What makes HeyPolo a unique place to grow an SEO career?

A privacy-first smart location-sharing app puts users in control, and you’ll partner with a purpose-driven team to create real user impact. The role offers speed, autonomy, and the chance to craft scalable SEO systems that compound over time.

## Apply
[Apply for this position](https://www.linkedin.com/jobs/view/senior-seo-specialist-heypolo-at-surfshark-4400505641)

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Source: [Senior SEO Specialist (Heypolo) at Surfshark](https://seo-vacancy.eu/job/senior-seo-specialist-heypolo-surfshark-warsaw)
