Senior SEO Specialist Limassol

HF Markets Group (HFM) in Limassol/Cyprus shows Glassdoor ratings around 3.4–3.6/5 with roughly 60–90 reviews across regions, and about 70% of respondents would recommend the employer; employees commonly praise learning opportunities and a supportive team but flag low pay and heavy workloads. turn5search9 turn5search0

Common criticisms include low base salaries, limited advancement, micromanagement, and high pressure from tight deadlines, with several reviews noting turnover and stressed environments. turn5search9 turn5search2

Regulatory and financial health appear credible: HF Markets (Europe) Ltd is CySEC-regulated (license 183/12) with a Cyprus base and multiple LEI registrations, which supports stability and oversight. turn4search4 turn2search9 turn3search3

CSR and sustainability are publicly promoted, with initiatives focused on education, the environment, and wellbeing; multi-language CSR pages and documented Day of Giving events underscore the group’s ESG messaging. turn4search7 turn4search10 turn4search5

Overall, job-seeker sentiment is mixed but leans toward cautious optimism for growth and international exposure; however, the representativeness is limited by a relatively small, Cyprus-focused pool of employee reviews and reliance on customer-focused sources for broader reputation. turn5search0 turn5search9

What will I do as a Senior SEO Specialist at HFM?

• Develop and execute comprehensive SEO strategies to boost organic traffic and search visibility across multiple markets.
• Lead on-page, off-page, and technical SEO efforts, including systematic keyword research and collaboration with content teams to optimize targeted content.
• Monitor, analyze, and report on KPIs to measure success and identify opportunities for improvement.
• Design and implement link-building campaigns, coordinating with content writers and outreach partners to secure high-quality backlinks.
• Collaborate with developers, content, and performance marketing teams to embed SEO best practices across channels.
• Conduct competitive analysis to understand market trends and adjust strategies accordingly.
• Audit technical SEO aspects (site performance, taxonomy, structured data) and work with cross-functional teams to resolve issues.
• Oversee Core Web Vitals optimization, structured data implementation, and ongoing technical audits.
• Track performance using Google Search Console, GA4, SEMrush/Ahrefs and prepare monthly growth reports.
• Stay up to date with the latest SEO trends, algorithm updates, and best practices to keep strategies effective.

What are the required qualifications and preferred experience?

• BSc/BA in Marketing, Business Administration, or a related field.
• 5+ years of SEO experience with a proven track record.
• Demonstrated results in competitive niches (e.g., Forex, SaaS, E-commerce, iGaming, Finance, or similar data-driven industries).
• Proficiency in identifying and resolving technical SEO errors; solid understanding of HTML, CSS, and JavaScript.
• Experience with SEO tools such as Google Analytics, Google Search Console, Ahrefs, and SEMrush.
• Excellent analytical skills and creative, strategic thinking; results-oriented approach to SEO.
• Ability to translate data into actionable insights.
• Experience working with cross-functional teams and developers.
• Strong verbal and written communication skills in English; a team player who enjoys collaboration.

What markets or industries should I have experience in to fit this role?

• Experience in competitive, data-driven spaces is highly valued, with specific examples including Forex, SaaS, E-commerce, iGaming, Finance, or similar sectors. Experience supporting multi-market SEO initiatives is a plus.

What is the work arrangement and location?

• Location: Limassol, Cyprus.
• Hybrid work model: up to 2 days per week working from home.
• The role may involve collaboration with teams across functions and markets; some flexibility in hours may be required to support global initiatives.

What are the benefits and compensation highlights?

• Hybrid Work Model (up to 2 days at home).
• 22 days of Annual Leave, with potential to increase up to 30 days per year based on years of service.
• Comprehensive Health & Life Insurance from day one.
• Friday afternoons off in July and August (summer schedule).
• Birthday Leave.
• Gym Membership (location specified as Larnaca).
• Referral Bonus.
• Paid Time Off (PTO) – details to be confirmed during the offer stage.
• Eligibility to work in the country where the position is based (Cyprus); visa or sponsorship details would be clarified during recruitment if applicable.

What is the application process and eligibility to apply?

• Applicants must be eligible or have legal authorization to work in the country where the position is based (Cyprus).
• The posting outlines the role and benefits but does not specify every step of the interview process. Typical stages in similar roles often include a resume/applicant screening, one or more interviews, and a potential skills or case-study assessment. Exact steps and timeline will be provided by HR upon receipt of your application.