# SEO Content Writer

| Field | Value |
|-------|-------|
| **Company** | Cargoson |
| **Location** | Tallinn |
| **Posted** | 2026-03-31 |
| **Expires** | 2026-09-27 |

## Skills & Tags
`Local SEO`, `E-commerce SEO`, `Content SEO`

## What Makes This Opportunity Special
Join Cargoson as an in-house SEO Content Writer in Tallinn and shape how manufacturing and wholesale teams discover our TMS platform. You'll own research-driven content from idea to publish, collaborating across product, marketing, and customer insights. This long-term role offers visible impact in a small, fast-moving team.

## Job Description
**This is an on-site role in Tallinn, Estonia. We are not considering remote applicants or agencies.** 
 
 
 **About Cargoson** 
 Cargoson is a transport management software (TMS) for manufacturing and wholesale companies in Europe and North America. 
 
 
 Most ERPs do not handle transportation well, so we built the platform that does. 
 
 
 We started in 2018. We are still a small team, which means there are no layers of management between you and the impact of your work. If you do good work here, it will be visible. 
 
 
 **The role** 
 We are hiring an in-house Content & SEO Writer / Content Marketer to help more of the right companies discover Cargoson. 
 
 
 This is a long-term role on our team. We want someone who wants to learn our product, understand our customers deeply, and build this function with us over time. 
 
 
 The core of the role is researching, writing, and publishing content that makes Cargoson easier to find through search engines, AI assistants, and other high-intent channels. 
 
 
 About 70% of the role is research and writing. The rest is keyword research, improving existing content, collecting customer reviews and case studies, building backlinks, tracking results, and experimenting with new ways to get in front of the right people at the right time. 
 
 
 You'll own the full process: idea → research → outline → draft → edit → publish. We care a lot about quality. Nothing should go live unless it is genuinely useful and something you are proud to publish. 
 
 
 This role can fit either: 
 a strong writer who wants to grow into SEO and content marketing, or someone who already has hands-on content/SEO experience and wants more ownership 
 
 **What you'll actually do** 
 Write and publish SEO blog posts, landing pages, and lead magnets Do keyword research to figure out what our target audience is searching for Revisit and improve older content that's underperforming Reach out to customers for reviews on sites like Capterra Interview customers and turn those conversations into case studies Help build backlinks through useful, data-driven content and outreach Track your own results: rankings, traffic, conversions Bring ideas, test them, kill what doesn't work, scale what does 
 
 **Who we're looking for** 
 **You love writing** . Not don't mind it. Actually enjoy the craft of making something clear, useful, and well-structured. **You're self-directed.**  You manage your own priorities. Nobody will give you a daily checklist. You'll get direction, mentorship, and feedback - but you drive. **You're curious about SEO and digital marketing** . Experience is a plus, but curiosity, judgement, and willingness to learn matter more. **You care about quality over quantity** . Two excellent articles beat ten forgettable ones every time. **You love coming up with and experimenting with unconventional ideas** . We cannot always outspend much larger companies, so we use experimentation to our advantage. We often try to find new, unique ways to be visible and attract interest in Cargoson. **You're not afraid of unglamorous work** . Spending two days researching European freight statistics, or sending 20 emails asking for reviews, or rewriting a page for the fourth time. That's part of the job :) **You take initiative** . If something looks broken or could be better, you flag it and fix it without being asked. **You're analytical enough.**  You don't need to be a data scientist, you just need to ask did this work? and go find the answer. **Strong English writing skills** . Additional European languages are a bonus. 
 
 **On AI** 
 You can and should use AI tools. But  **to make better content, not to be lazy** . AI can help you research faster, outline better, edit tighter. It can't replace your thinking. 
 
 
 If you wouldn't read it yourself, don't publish it. 
 
 
 **You don't need** 
 A marketing degree Previous SEO experience (very helpful, but not required) Paid ads experience Deep technical or coding skills 
 
 **The team** 
 We're a flat organization. The marketing team is small, so your work will have a direct impact on business results. You'll work closely with people who have years of hands-on SEO experience and can help you learn fast. You will also have the freedom to take ownership and shape how this area develops. 
 
 
 **Practical details** 
 **Location:**  Delta Plaza, Pärnu mnt 141, Tallinn **Working setup:**  On-site for the first year, so you can get deeply familiar with our product, customers, and team. Hybrid can be possible after that. **Salary:**  €2,000-3,000/month depending on experience and level **Perks:**  Annual budget for training, courses, and conferences. Free covered parking. Free gym in the building. Lunch spot downstairs. An office with probably the best view in Tallinn. **Culture:**  We don't count hours. We care about quality work, ownership, and results. If you do great work, nobody will micromanage how or when you do it. 
 
 **To apply** 
 Apply through LinkedIn with your CV. Then send a short cover letter to rasmus@cargoson.com with: 
 Why this specific role at Cargoson interests you Links to 1-3 pieces of content you’ve written that you are proud of (if available) A brief note on how you think about writing or SEO content creation

## About Cargoson
Cargoson is a Tallinn-based transport management software provider; its strengths include consolidating 2,000+ carrier integrations and real-time price comparisons, plus ERP integrations and sustainability tools like the Transport CO2 Calculator, with clients praising fast, flexible support. ([cargoson.com](https://www.cargoson.com/contacts))

Common criticisms include carrier API variability limiting available features, occasional misalignment between advertised delivery times and actual shipments, and usability gaps such as address search and mobile app filters. ([capterra.ie](https://www.capterra.ie/reviews/1012042/cargoson))

Public reviews are strong: Capterra reports an overall 4.9/5 rating from about 50 reviews, with sub-scores of Ease of Use 4.8, Customer Service 4.9, Features 4.6, Value for Money 4.7, and a likelihood to recommend of 9.6/10. ([capterra.ie](https://www.capterra.ie/reviews/1012042/cargoson))

Reviews come from multiple European markets (e.g., Ireland, Estonia, Latvia, Bulgaria), suggesting reasonable representativeness; publicly available indicators show about 10 employees in 2024 with net sales around €790k, and the Tallinn HQ is listed as the address. ([capterra.ie](https://www.capterra.ie/reviews/1012042/cargoson))

## Frequently Asked Questions
## What does the role involve?

The core of the role is researching, writing, and publishing content that helps Cargoson show up in search engines, AI assistants, and other high-intent channels. About 70% of the role is research and writing, with the rest focused on keyword research, improving existing content, collecting customer reviews and case studies, building backlinks, and tracking performance.

## What makes this position unique at Cargoson?

It's an in-house role on a small team, so your work is visible and directly shapes how customers discover Cargoson. With minimal layers of management, you’ll feel the impact of your contributions every day.

## What skills and tools should I bring?

You should bring strong writing with a knack for storytelling and solid SEO fundamentals, plus curiosity about B2B tech buyers. Experience with keyword research, content optimization, and building credible assets like case studies and backlinks is ideal.

## How does onboarding and growth look?

This is a long-term role that invites you to learn our product, understand customers deeply, and grow the content function over time. You’ll have room to experiment, refine your voice, and shape the content strategy as you become embedded.

## How will I collaborate with product and sales teams?

You'll collaborate with product, marketing, and customer-facing teams to align content with product messaging and buyer needs. Expect to collect customer reviews and case studies to strengthen proof points and support SEO through backlinks.

## What is the work location and day-to-day vibe?

This is an on-site role in Tallinn, Estonia, with no remote options or agencies. You’ll join a close-knit team in a flat structure where your contributions are visible and valued.

## Apply
[Apply for this position](https://www.linkedin.com/jobs/view/seo-content-writer-at-cargoson-4395032784)

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Source: [SEO Content Writer at Cargoson](https://seo-vacancy.eu/job/seo-content-writer-cargoson-tallinn)