# SEO Editor (12 Month FTC) | Field | Value | |-------|-------| | **Company** | The Sun | | **Location** | London | | **Category** | CONTRACTOR | | **Posted** | 2026-04-01 | | **Expires** | 2026-05-01 | ## Skills & Tags `Enterprise SEO`, `SEO Strategy & Management`, `Analytics & Data SEO` ## What Makes This Opportunity Special Join The Sun as an SEO Editor on a 12 Month FTC and shape the future of our organic search across thesun.co.uk, the-sun.com, thescottishsun.co.uk and thesun.ie. Lead initiatives to grow Discover and Google News, and optimise content for large language models while driving premium Club sign-ups. Work with a fast-paced, data-driven team at the UK's biggest news brand delivering hundreds of stories daily. ## Job Description **The Sun** is the biggest news brand in the UK, publishing hundreds of stories a day and reaching over 170m unique users digitally every month. Its exclusives set the news agenda and its campaigns have changed the lives of many. Delivering news, entertainment, and sports coverage to millions of readers every day. With a rich history spanning decades, we are dedicated to providing accurate, insightful, and engaging content across print and digital platforms. The Sun has a mass-market audience and aims to appeal to a diverse audience in the UK and beyond. **Your role:** The Sun is looking for a talented individual to help lead the development of The Sun’s SEO strategy in a world of AI. **Day to day you will:** Help grow organic search, Discover and Google News on all four of The Sun’s domains - thesun.co.uk / the-sun.com / thescottishsun.co.uk / thesun.ie Assist with optimising The Sun’s content for large language models Help drive sign-ups to The Sun Club (The Sun’s premium content offering) Help to lead The Sun’s trending content output Contribute to The Sun’s live blog strategy Feed into The Sun’s forward planning meetings Contribute to SEO strategy for specific sections Analyse and report back to the newsroom on SEO successes and failures Perform competitor analysis and identify opportunities to improve and overtake in key markets Be aware of algorithmic changes and developments and help recommend actions to relevant teams Communicate with the newsroom on big breaking stories Be a point of contact for journalists and reporters seeking SEO advice **What we’re looking for from you:** Strong understanding of daily news trends, as well as what is working long-term Good relationships and strong communication with the different section heads Be agile: Fast-moving and quick to flag emerging and declining trends Ability to implement ideas and strategies to help overall traffic growth Understanding of SEO tools in the newsroom and ability to use them to maximum effect Passion for news and digital journalism is a must A background in digital journalism would be preferred Good team player Some technical SEO knowledge would be a bonus **News UK** is one of the leading media businesses in the UK and Ireland. Our newsbrands include The Times, The Sunday Times, The Sun, The Sun on Sunday and The TLS. Our national broadcast brands include talkSPORT, Times Radio and Virgin Radio UK, and we have market-leading local stations across Ireland. Our world-famous brands provide news, analysis, opinion and entertainment to almost 40 million people each month. Spanning print and pixel, audio and video, events and experiences, our multi-format brands are home to a plurality of opinion, representing the diverse communities we serve. Driven by passion, guided by principles and acting with purpose, we exist to promote a fair society, freedom of speech and a little bit of fun. Rethinking continually the business of storytelling, we represent, reflect and reach the nation, telling the stories that matter. **Life at News** Driven by passion, guided by principles and acting with purpose. We represent, reflect and reach the nation, telling the stories that matter. We inform our audiences so that they can make decisions based on trusted information. To do this, we believe our employees must represent different backgrounds, perspectives and experiences. We strive to maximise and encourage every individual’s potential and ensure everyone feels valued. We support this through our Diversity, Equity and Inclusion Strategy, which focuses on three main priorities - attracting talent from a wider, more representative pool, developing equity programmes to drive better representation in our leadership, and ensuring diversity and inclusivity in our workforce as well as the journalism and content we produce. We also currently have 12 employee led networks and groups that support our strategy and connect like minded employees socially. **Benefits** Some of our benefits include: Maternity leave up to 18 weeks full basic salary & paternity leave up to 2 weeks Wide range of training available, plus full LinkedIn Learning access Private medical insurance including coverage for pre-existing conditions Discounted gym memberships, free ClassPass at Home, weekly virtual yoga classes ‘Bikes for Work’ and ‘Electric Car’ scheme Access to exclusive events Up to 60% discount on Harper Collins books and competitions with exciting brands such as talkSPORT, Virgin Radio UK & The Times. Weekly virtual panel chats with top journalists and celebrities Access to wellbeing benefits such as EAP, physio/massage and counselling A generous pension scheme with employer contributions of up to 5% 30 days holiday, plus bank holidays and up to 4 volunteering days per year We want to ensure that everyone has the opportunity to perform to their best when applying for a role. If you would like to receive any information in a different way or for us to do anything differently to support you apply for any of our roles please contact us on careers@news.co.uk. ## About The Sun The Sun (UK) shows a mixed work environment: a Glassdoor rating of 3.1/5 based on 30 reviews, with some employees praising a supportive, collaborative team and others reporting a toxic culture and micromanagement. Career development and compensation appear uneven, with Glassdoor category scores around 3.1 for Career opportunities and 3.2 for Compensation and benefits, and some reviews noting limited advancement and low pay in certain roles. CSR and sustainability are highlighted positively at the parent company level, with News UK detailing ongoing environmental initiatives such as a large reduction in The Sun’s programmatic ad energy use (87%) and a pledge to source 100% certified paper by 2025. Financial health shows pressure from print declines and a shift to digital, with NGN revenue down 3% to £296.3m for the year ending June 30, 2024 and an operating loss of £18m, though cost controls mitigated losses somewhat. Confidence note: these employee insights come from 30 Glassdoor reviews and may not represent all staff; reader sentiment is far more negative on Trustpilot, where The Sun has a 1.2/5 TrustScore from about 650 reviews. ([glassdoor.co.uk](https://www.glassdoor.co.uk/Reviews/The-Sun-Reviews-E2116101.htm)) ## Frequently Asked Questions ## What does the role involve? You will help lead The Sun’s SEO strategy across thesun.co.uk, the-sun.com, thescottishsun.co.uk and thesun.ie, optimizing content for search engines and large language models. You’ll work with editors, data teams, and product to grow organic traffic, Discover, and Google News presence, and contribute to sign-up growth for The Sun Club. This role blends newsroom storytelling with technical SEO and strategic thinking. ## What are the key success metrics? Success is measured by growth in organic traffic and improved search visibility on Google News and Discover. You’ll track premium sign-ups, reader engagement, and conversion metrics, using data to iterate with editorial and product teams. The goal is to amplify reach while preserving The Sun’s distinctive voice. ## What makes this role unique at The Sun? You’ll work at a mass-market, scale-first newsroom with a four-domain footprint, including thesun.co.uk and thesun.ie. There’s a strong emphasis on AI-enabled optimization, live blogs, trending content, and the premium Club funnel. If you enjoy blending journalism with technical strategy, this is your chance to shape how millions discover and engage with the news. ## What experience and skills are required? Hands-on SEO experience, a track record of growing organic search, and comfort collaborating with journalists, editors, and engineers. You should be proficient with keyword research, on-page optimization, technical SEO, and analytics, plus familiarity with newsroom workflows. Knowledge of AI/LLMs and how they affect content discovery is a plus. ## What is the team culture like? The Sun culture prizes speed, clarity, and impact, with a bias toward experimentation and data-driven decision making. You’ll join a cross-functional team spanning editorial, product, and data, all focused on delivering value to millions of readers. There’s a collaborative, fast-paced vibe where bold ideas can move quickly from concept to live coverage. ## What are the next steps in the application process? Apply with your CV and portfolio demonstrating SEO work in news or media. Shortlisted candidates will meet editorial, SEO, and product leads, followed by a final discussion with senior leadership. If successful, you’ll come on board on a 12-month FTC in London with clearly defined goals and milestones. ## Apply [Apply for this position](https://www.linkedin.com/jobs/view/seo-editor-12-month-ftc-at-the-sun-4394655136) --- Source: [SEO Editor (12 Month FTC) at The Sun](https://seo-vacancy.eu/job/seo-editor-12-month-ftc-the-sun-london)