# SEO Lead (f/m/d) | Field | Value | |-------|-------| | **Company** | We Love X | | **Location** | Berlin | | **Category** | CONTRACTOR | | **Posted** | 2026-04-03 | | **Expires** | 2026-05-02 | ## Skills & Tags `SEO Strategy & Management`, `E-commerce SEO`, `Enterprise SEO` ## What Makes This Opportunity Special Lead the SEO charge at We Love X in Berlin, owning a multi-vertical affiliate portfolio and scaling it alongside some of the world's biggest publishers. You’ll drive strategy, launch bold go-lives in new markets, and build a small but mighty team of SEO Content Managers. If you thrive in a fast-paced, ownership-driven environment with real revenue impact, this is the role for you. ## Job Description **About the Job** We're looking for an SEO Lead to take ownership of our affiliate portfolio and scale it. You'll work with some of the biggest publishers in the world and have a direct impact on revenue. You'll drive SEO strategy across multiple affiliate sites spanning a wide variety of verticals, lead continuous go-lives into new markets, and manage a small team of SEO Content Managers. You'll have the autonomy to set direction, prioritize what moves the needle, and act fast when things change - because in SEO, they always do. At WLX, SEO isn't a support function - it's a driving force. We have the resources, the management backing, and the hands-on expertise to make things happen. And unlike an agency, everything we build is ours: our own projects, run in close collaboration with the world's biggest publishers. That means real ownership, real impact, and no client briefs. If you thrive on launching new projects, love the pace of a high-growth environment, and want to shape a growing portfolio worth millions across a constantly expanding range of verticals — this is the role for you. You'll report to the Head of Product and collaborate closely with publishers, vertical managers, and content teams to turn SEO opportunities into measurable business results. **This is what you'll do** **Lead revenue expansion of existing affiliate sites** : Develop and implement long-term SEO strategies, optimize high-value pages for rankings and CTR, and own backlink campaigns across multiple affiliate sites. **Launch new affiliate sites end to end** : From keyword clustering, topic mapping, content structure, and coordinating stakeholders to take new sites live from scratch. **Drive on-page and off-page performance** : Conduct content audits, improve SERP feature capture, manage link-building tactics, and work with agencies and publishers to strengthen domain authority. **Identify and unlock growth opportunities** : Research publishers, size new markets, assess domain authority and traffic trends, and weigh expansion options against business growth frameworks. **Manage and develop a team of SEO Content Managers** : Set clear priorities, hold people accountable, coach for growth, and have the hard conversations when needed. **This is what you’ve got** Substantial on-page and off-page experience in SEO, with a track record of driving organic growth at scale. Proven experience managing a team and getting the best out of people while keeping standards high. Native German and fluent in English (C1+), you can operate confidently with stakeholders in both languages. Analytical and structured - you prioritize what matters, communicate clearly, and make decisions under pressure. Comfortable working in a fast-paced, flat, startup-style environment. Experience in iGaming or other affiliate marketing industries is a plus. **About Us** At We Love X, we build and run high-performing comparison platforms and conversion funnels that connect millions of users with the right products and services. As a market leader in SEA-based affiliation across multiple verticals, we turn high-intent traffic into scalable growth for our partners. Over the past years, we’ve also built one of the fastest-growing SEO businesses in our space, partnering with some of the world’s largest publishers. Beyond our own sites, We Love X constantly incubates new, performance-marketing-driven business models – from first idea to international scale. ## About We Love X We Love X in Berlin is praised for a dynamic, growth‑oriented culture with a strong value system, flexible hybrid work options, and clear paths for career development. The company is described as one of the fastest‑growing players in the affiliate industry, and Glassdoor shows an average rating around 4.8/5 across 10 reviews (Culture & Values ~4.8; Work/Life Balance ~4.7; Senior Management ~4.7; Compensation & Benefits ~4.5). Common criticisms include reports of micromanagement and a “culture of fear” in at least one Kununu review, plus concerns about workload and the volatility of the affiliate market. Sustainability/CSR signals are mixed: some reviews say Umwelt-/Sozialbewusstsein could improve, while WLX markets a values‑driven culture and development focus in its own materials (and on LinkedIn), suggesting CSR efforts are being built but not yet quantified. ([glassdoor.com](https://www.glassdoor.com/Reviews/We-Love-X-GmbH-Reviews-EI_IE3013384.0%2C14.htm)) ## Frequently Asked Questions ## What does the role involve? As SEO Lead, you own the affiliate portfolio and drive SEO strategy across multiple sites spanning a wide variety of verticals. You’ll manage a small team of SEO Content Managers, lead go-lives into new markets, and move fast to adapt when SEO changes require it. You'll have autonomy to set direction and prioritize bets that move the needle. ## Who will I work with and how will I collaborate? You'll partner with some of the world's biggest publishers and collaborate closely with the Head of Product to align on goals. The role is defined by ownership and hands-on execution, with no client briefs and a direct line to revenue impact. You'll influence cross-functional decisions and shape outcomes across the portfolio. ## What makes this role unique at WLX? At WLX, SEO is a driving force, not a support function, backed by resources and management support to move quickly. Everything built is WLX-owned and developed in close collaboration with publishers, ensuring real ownership and direct impact on a growing, multi-vertical portfolio. If you love moving fast in a high-growth environment, this is the place to shape a scalable, revenue-positive SEO program. ## What background and skills help you succeed? Strong experience in SEO strategy, affiliate marketing, and leading a small content-focused team is essential. You should be comfortable working across diverse verticals, prioritizing data-driven experiments, and executing rapid go-lives and market expansions. A bias toward action and excellent collaboration with publishers will set you up for impact. ## What is the impact and growth opportunity? You'll shape a growing portfolio worth millions and directly influence revenue through strategic SEO decisions. This is a chance to own end-to-end projects from concept to launch and see real, measurable results. In a fast-paced environment, your initiatives can scale quickly across markets. ## What are the next steps to apply? Interested candidates should apply and expect a streamlined interview loop with the leadership team. You'll have a chance to discuss strategy, share case studies, and explore how you can lead WLX's SEO-driven growth. If you bring ambition and a track record of delivering measurable SEO impact, we want to hear from you. ## Apply [Apply for this position](https://www.linkedin.com/jobs/view/seo-lead-f-m-d-at-we-love-x-4393808057) --- Source: [SEO Lead (f/m/d) at We Love X](https://seo-vacancy.eu/job/seo-lead-f-m-d-we-love-x-berlin)