SEO & Linkbuilding Expert Sofia

Key strengths cited by clients and employees include highly communicative, responsive collaboration, transparent reporting, and a performance-driven approach focused on improving ROAS. (clutch.co)

Public reviews highlight ROI improvements and value for money, with praise for flexibility and proactive idea generation that aligns with client goals. (clutch.co)

Quantitative ratings show The Ads Box at 5.0/5 from 6 reviews on Clutch and The Manifest also at 5.0/5 from 6 reviews with Would Recommend at 5.0. (clutch.co)

Reliability note: These reviews come from aggregator sites and involve a small sample (six reviews), with limited publicly available detail on CSR, sustainability, or internal culture—so they offer a useful but not definitive snapshot. (clutch.co)

What will you be responsible for as SEO & Linkbuilding Expert?

As the SEO & Linkbuilding Expert, you will own and drive end-to-end SEO campaigns for ecommerce projects. Responsibilities include:

• Planning, executing, and optimizing on-page, technical, and AI-driven SEO strategies.
• Leading link-building activities to improve authority and rankings.
• Managing projects from discovery through delivery, including timelines, milestones, and reporting.
• Communicating with clients to understand needs, present findings, and manage expectations.
• Collaborating with the performance and creative teams to align SEO with broader marketing goals.
• Creating and presenting dashboards and reports that demonstrate progress and impact.
• Demonstrating leadership by guiding junior teammates and ensuring high-quality work.

What are the required and nice-to-have skills, and how will you be evaluated?

Required:

• Minimum 2 years of hands-on SEO experience, preferably in ecommerce.
• Deep knowledge of on-page SEO, technical SEO, and AI SEO approaches.
• Ability to manage and execute an SEO project from start to finish.
• Strong client management and communication skills.
• Experience with SEMrush or a similar tool.
• In-depth understanding of Google Search Console.
• Data-driven mindset and the ability to translate data into actionable strategy.
• Self-motivated with a fast-paced work ethic.
• Demonstrated leadership or mentorship capabilities.

Nice to have:

• Experience with Pinterest, Snapchat, and other social platforms.
• Certifications or experience with Google Ads, Bing Ads, and Amazon Ads.
• Project management experience and experience working in the UK market.
• Proficiency with Google Data Studio.
• Startup mindset, attention to detail, and a proactive approach.

Evaluation process (typical expectations):

• Review of your portfolio or case studies showing prior SEO results.
• Behavioral and role-specific interviews to assess fit and leadership potential.
• A practical task or discussion of a past project to demonstrate problem-solving and methodology.

What tools and platforms will you use on a daily basis?

Daily use typically includes:

• SEMrush (or a comparable SEO tool) for keyword research, site audits, and competitive analysis.
• Google Search Console for performance data, indexing issues, and enhancements.
• Google Data Studio for building and sharing dashboards and reports.
• General web analytics platforms and SEO reporting workflows.
• Tools for project management and client communication to keep campaigns organized and transparent.

What is the work environment and team like?

• The role is based in Sofia, with an office in the heart of the city center.
• You’ll join a dynamic, young, and collaborative team within a Bulgarian startup culture.
• You’ll have the opportunity to work with large UK and US clients, gaining practical, hands-on experience.
• Experience with Facebook Premium Partner status is a beneficial backdrop for collaboration with social and performance teams.

What is the application process and timeline?

The posting does not specify the exact process or timeline. Typically, roles like this involve:

• Submission of your resume and, if requested, a portfolio or case studies.
• An initial interview to assess fit and experience.
• A practical SEO discussion or task to demonstrate approach and results.
• One or more follow-up interviews to evaluate leadership and collaboration. If you apply, you may be contacted by The Ads Box HR or the hiring team with next steps and timelines.