# SEO Marketing Manager

| Field | Value |
|-------|-------|
| **Company** | Stripe |
| **Location** | London |
| **Posted** | 2026-04-17 |
| **Expires** | 2026-05-15 |
| **Salary** | £81,400 – £122,000 |

## Skills & Tags
`Analytics & Data SEO`, `SEO Strategy & Management`, `Content SEO`

## What Makes This Opportunity Special
Lead Stripe Docs SEO as a Marketing Manager in London, shaping on-site, content, international, and technical SEO to boost revenue and visibility. Collaborate with Growth Marketing, Product, Engineering, and Design to deliver scalable SEO programs for developers and enterprises. Salary: £81,400 - £122,000.

## Job Description
**About Stripe** Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world’s largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone’s reach while doing the most important work of your career. 
 
 **About The Team** Growth Marketing is a team of performance-driven marketers and channel specialists. We partner closely with growth, creative, analytics and regional marketing to drive revenue through self-serve and sales motions. We work globally, across all Stripe offerings and with all company segments - from startups to the largest enterprises. 
 
 What you’ll do 
 
 Stripe is seeking an SEO to lead the SEO strategy for Stripe Docs, in close partnership with the Global SEO Lead. This individual will play a key role in growing the SEO channel by developing and executing efforts to increase Stripe’s revenue and visibility. The scope includes on-site optimization, content development, international SEO, and technical SEO. 
 
 While the ideal candidate is well-versed in all SEO disciplines, sensibilities around user-experience, design, engineering, copywriting, data, product management, and marketing are also required. In this role, you will work closely with cross-functional partners, including Growth Marketing, Product Marketing, Content Marketing, Engineering, Developer Relations, Design, Product, and Analytics. 
 
 **Responsibilities** On-site optimization: enhance the website’s content and structure to improve search engine rankings and user experience. International SEO: develop strategies to optimize the website for multiple countries and languages, driving global visibility and engagement. Technical SEO: address backend improvements to ensure the website is compatible and optimized for search engine technologies and LLM agents. Roadmap development: develop strategic plans outlining key SEO initiatives and timelines to achieve short-term and long-term objectives. Performance reporting: analyze and report on KPIs to track progress and identify opportunities for further enhancement. 
 
 
 Who you are 
 
 We’re looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement. 
 
 **Minimum Requirements** 4+ years of experience crafting and executing SEO strategies. Motivated self-starter with high attention to detail, strong follow-through, and the ability to problem-solve independently and carry out tasks with autonomy. Tech savvy and cognizant of developments in technology/fintech.  Deep expertise in researching and interpreting search queries for developer audiences. Basic experience with HTML, CSS, and other web programming acumens. Deep expertise in all disciplines of SEO, including technical, on-site, and off-site SEO. Ability to develop and prioritize content roadmaps to build net new pages that drive incremental business performance. Data-driven, and results-oriented leader that’s proficient in B2B and SEO performance data. Proven track record of building scalable systems to successfully execute SEO plans. Deep expertise in IA and site architecture. Ability to develop exhaustive creative briefs for cross-functional execution.  Excellent communication, presentation, and soft skills (written and verbal) to effectively evangelize and educate on SEO internally. Strong cross-functional collaborator with the ability to build relationships and simplify complex topics for partners. Must possess intermediate sensibilities in user-experience, design, engineering, copywriting, conversion rate optimization, data, product management, and marketing Ability to develop and prioritize roadmaps that successfully deliver on business objectives. Excellent international SEO skills. Strong experience creating performance reporting and measuring success. Ability to work extensively in Google Drive apps (Docs, Sheets, Slides), Excel, Looker, Tableau, Google Analytics and other reporting software. Experience managing stakeholders, with the ability to handle multiple work streams and requests from a variety of stakeholders, balancing each of them to deliver on the true north objectives of the channel and business. Strong experience using a variety of SEO tools, including Google Search Console, Google Keyword Planner, SEMRush, and ScreamingFrog. Proficient in professional English literacy. 
 
 
 **Preferred Qualifications** Experience crafting SEO strategies to acquire technical users (i.e. engineers) and/or partnering closely with Developer Marketing or Developer Relations is highly preferred. In-house, enterprise SEO experience is highly preferred. Intermediate software engineering background. Experience in the following industries: payments, fintech, billing, accounting, tax, startups, enterprise business, and platforms. Experience optimizing YouTube video content for search.  Multilingual literacy is advantageous in any of: German, French, Japanese, Italian, and/or Spanish. Experience with localization / translation. B2B experience. SQL experience and ability to gather data. Experience with telemetry and web analytics. Bachelor's degree or 4 years relevant experience. 
 
 
 In-office expectations 
 
 Office-assigned Stripes in most of our locations are currently expected to spend at least 50% of the time in a given month in their local office or with users. This expectation may vary depending on role, team and location. For example, Stripes in Stripe Delivery Center roles in Mexico City, Mexico, Bengaluru, India, and Dublin, Ireland work 100% from the office. Also, some teams have greater in-office attendance requirements, to appropriately support our users and workflows, which the hiring manager will discuss. This approach helps strike a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility when possible. 
 
 Pay and benefits 
 
 The annual salary range for this role in the primary location is £81,400 - £122,000. This range may change if you are hired in another location. For sales roles, the range provided is the role’s On Target Earnings (“OTE”) range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and specific location. Applicants interested in this role and who are not located in the primary location may request the annual salary range for their location during the interview process. 
 
 Specific benefits and details about what compensation is included in the salary range listed above will vary depending on the applicant’s location and can be discussed in more detail during the interview process. Benefits/additional compensation for this role may include: equity, company bonus or sales commissions/bonuses; retirement plans; health benefits; and wellness stipends.

## About Stripe
Stripe's London reviews show a strong outlook with 96% positive business outlook and an overall rating of 4.3/5 from 45 reviews. Key strengths noted include intelligent, collaborative colleagues and a dynamic, ambitious culture, along with excellent compensation and benefits and remote-friendly policies. However, criticisms highlighted by reviewers include work-life balance challenges, long hours, perceived leadership issues, and growing pains tied to internal politics. A LinkedIn listing confirms a London SEO Marketing Manager role at Stripe. ([glassdoor.com](https://www.glassdoor.com/Reviews/Stripe-London-Reviews-EI_IE671932.0%2C6_IL.7%2C13_IM1035.htm))

## Frequently Asked Questions
## What does the role involve?
You will own the SEO strategy for Stripe Docs, including on-site optimization, content development, international SEO, and technical SEO. You’ll partner with Growth Marketing, Product Marketing, Engineering, Developer Relations, Design, and Analytics to drive revenue and visibility while keeping user experience at the center.

## How does this role collaborate across teams?
Cross-functional collaboration is central to success. You’ll translate data and insights into roadmaps and execute SEO programs with Growth Marketing, Product, Engineering, and Design, aligning partners toward shared objectives.

## What metrics define success for this role?
Key metrics include organic traffic and search visibility across regions, as well as engagement and conversion metrics on Stripe Docs. You’ll build dashboards in Looker or Tableau and report progress to stakeholders.

## What makes Stripe's SEO approach unique for this role?
Stripe's Docs target developers and enterprise users, so the role blends technical SEO with product-minded content and strong UX sensibilities. It’s about balancing fast fintech innovation with clear, scalable optimization across multiple countries and languages.

## What are the day-to-day priorities and roadmap responsibilities?
You’ll develop and prioritize content roadmaps, define technical SEO initiatives, and track short-term wins alongside long-term growth. Regular roadmap reviews keep initiatives aligned with product plans, launches, and regional expansion.

## What qualifications and growth opportunities should applicants know?
Minimum 4+ years crafting and executing SEO strategies, with deep expertise across technical, on-site, and off-site SEO. Experience with developer audiences and cross-functional collaboration is highly valued, and there are clear paths to scale systems, own international SEO efforts, and advance into leadership.

## Apply
[Apply for this position](https://www.linkedin.com/jobs/view/seo-marketing-manager-at-stripe-4403170490)

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Source: [SEO Marketing Manager at Stripe](https://seo-vacancy.eu/job/seo-marketing-manager-stripe-london)
