SEO-specialist Copenhagen

iProspect Denmark in Copenhagen is described by leadership as fostering an open, collaborative culture where teams thrive and cross-functional work is encouraged. Public reviews highlight a solid learning environment and flexible work options, but criticisms focus on management quality and pay/benefits, with a global Glassdoor rating around 3.4/5 (958 reviews). The Copenhagen office appears small, about 21 employees, within a broader iProspect network, suggesting tight-knit collaboration but potentially limited local advancement. CSR and sustainability efforts include a pro bono partnership with the Copenhagen School of Entrepreneurship and alignment with Dentsu's sustainability initiatives. Note: Denmark-specific reviews are sparse; most available ratings come from global sources (Glassdoor and Indeed), so the Denmark experience could differ from global signals.

What does the role involve on a day-to-day basis?

Expect a mix of keyword research, technical audits, and ongoing optimization of landing pages. You'll monitor site health across technical, structural, and content dimensions and manage tech SEO projects end to end. The role also features exploring AI-driven aspects like AI crawlability and preparing sites for LLM-driven discovery.

How does this position collaborate with other teams?

You’ll work closely with the Owned Media Team and cross-functional partners to ensure SEO tactics align with broader marketing goals. Collaboration with developers, content creators, and data scientists helps you translate insights into actionable improvements. You’ll help shape the future of SEO inside dentsu.

What makes this role stand out in a technology-driven SEO environment?

This role blends deep technical SEO with a forward-looking focus on AI-driven search, giving you a platform to experiment with AI-crawlability, chunk optimization, and LLM-ready sites. You’ll be at the forefront of how AI reshapes discovery for national and international brands.

What opportunities for growth and impact can you expect?

You’ll work with major brands and a strong performance marketing team, providing opportunities to influence strategy and grow your technical leadership. You’ll gain exposure to both classic SEO and AI-enabled approaches, with chances to advance into senior technical roles or broader digital marketing leadership.