# SEO Specialist (Off-Page SEO) | Field | Value | |-------|-------| | **Company** | HFM | | **Location** | Nicosia | | **Posted** | 2026-05-01 | | **Expires** | 2026-05-30 | ## Skills & Tags `Link Building`, `E-commerce SEO`, `Enterprise SEO` ## What Makes This Opportunity Special Join HFM as an SEO Specialist (Off-Page SEO) in Nicosia to drive organic growth through scalable backlink strategies and strategic partnerships. You’ll own end-to-end outreach, secure high-quality placements, and measure impact with analytics to boost rankings and visibility. Be part of a globally respected broker that values growth, innovation, and people. ## Job Description HFM is an internationally acclaimed multi-asset broker, delivering cutting-edge trading tools, platforms, and conditions to traders worldwide. We are committed to innovation, transparency, and excellence in the financial markets. As we continue to expand, we are seeking a driven and strategic **SEO Specialist (Off-Page SEO)** to join our established SEO team. This role will play a critical role in strengthening HFM’s organic authority and search visibility through scalable off-page SEO initiatives. This is a dedicated full-time role focused on backlink acquisition, digital outreach, strategic partnerships, and supporting long-term organic growth. **Your role at HFM:** Develop and execute scalable off-page SEO and link-building strategies to increase domain authority, improve rankings, and support organic growth objectives. Identify, evaluate, and secure high-quality backlink opportunities through outreach, partnerships, guest posting, digital PR, and other white-hat acquisition tactics. Manage and scale outreach campaigns, building relationships with publishers, webmasters, affiliates, and relevant industry websites. Conduct backlink prospecting, competitor backlink analysis, and gap analysis to uncover new acquisition opportunities. Collaborate with content teams to support linkable asset creation designed to attract and earn backlinks naturally. Monitor backlink profile health and analyze key performance indicators including referring domains, authority growth, organic visibility, referral traffic, and impact on rankings. Use Google Analytics, Google Search Console, Ahrefs, and SEMrush to measure link-building performance and identify growth opportunities. Perform backlink audits, identify toxic or low-quality links, and support off-page SEO risk mitigation. Stay current with search engine algorithm updates, link-building best practices, and evolving off-page SEO trends. Work closely with the broader SEO team to align link acquisition strategies with overall organic growth initiatives. **Requirements** 3+ years of hands-on experience in off-page SEO and link building, preferably within competitive international markets. Proven track record in acquiring high-quality backlinks through outreach, partnerships, and scalable white-hat tactics. Strong experience using SEO tools such as Google Analytics, Google Search Console, Ahrefs, and SEMrush for performance monitoring and backlink analysis. Experience conducting competitor backlink analysis, outreach prospecting, and measuring link acquisition impact on traffic and rankings. Understanding of link quality metrics (DR, DA, traffic relevance, topical authority, anchor profile, etc.). Excellent communication and outreach skills, with the ability to build relationships and negotiate placements. Analytical mindset with a strategic, results-driven approach to growing organic authority. Professional proficiency in English. A collaborative team player with a passion for SEO and organic growth. **Applicants must be eligible or have legal authorization to work in the country where the position is based.** **Benefits** Hybrid Work Model (2 days working from home) Monthly Wolt Vouchers Comprehensive Health & Life Insurance Provident Fund (Upon completion of the trial period) Summer Short Fridays (August) Additional Paid Annual Leave (up to 30 days, based on years of service) Birthday Leave Training & Education Allowance Udemy Business access Gym Membership Referral Bonus Program Additional Support Visa Sponsorship and Relocation Assistance Ready to **Kick Off an Exceptional Career?** Join HFM and shape your future with a company that values **growth, innovation and people.** **Sounds like you? Let’s write the next chapter together.** All applications will be handled with the strictest confidentiality. ## About HFM HFM (HF Markets Group) is a large, globally oriented online broker; the SEO Specialist (Off-Page SEO) role is listed in Larnaca, Cyprus, not Nicosia, and the company presents itself as focused on growth, innovation, and transparency. Employees describe a generally friendly, collaborative work environment with opportunities for learning and career progression, but some reviews note no bonuses and unclear promotion pathways; keep in mind these Glassdoor ratings come from a small sample (about seven reviews) across regions, which may not fully reflect Cyprus-specific experiences. The job posting itself highlights strong benefits, including hybrid work, health and life insurance, a provident fund, training support, Udemy access, and gym membership. CSR and sustainability are publicly highlighted, with activities centered on education, environment, and wellbeing (e.g., UNICEF and Red Cross involvement and Cyprus community initiatives), though public data on the firm’s overall financial health remain limited. ## Frequently Asked Questions ## What does the role involve? The role focuses on scalable off-page SEO and link-building strategies, identifying high-quality backlink opportunities, managing outreach campaigns, and supporting long-term organic growth. You'll collaborate with publishers, webmasters, affiliates, and industry sites, and monitor backlink health and impact on rankings. ## How does off-page SEO fit into HFM's growth strategy? Off-page SEO strengthens domain authority and complements on-page efforts, driving sustainable rankings and referral traffic. In this role, you'll align link acquisition with overall organic growth objectives and stay ahead of search engine updates. ## What tools and metrics will be used to measure success? You'll use tools like Google Analytics, Google Search Console, Ahrefs, and SEMrush to monitor performance, conduct audits, and identify growth opportunities. Expect to track metrics such as referring domains, domain authority, traffic, and rankings, and report insights to the team. ## What kind of outreach and partnerships will be prioritized? Outreach will target publishers, webmasters, affiliates, and relevant industry sites; you'll manage campaigns, negotiate placements, and nurture relationships for scalable backlinks. Expect to work on guest posting, digital PR, partnerships, and other white-hat tactics. ## What qualifications are most important for success? Key qualifications include 3+ years in off-page SEO, proven high-quality backlink acquisition, strong communication, and proficiency with GA, GSC, Ahrefs, and SEMrush. A strategic, analytical mindset and English proficiency are essential to collaborate effectively. ## What growth opportunities and benefits can come with joining HFM? HFM offers hybrid work, health and life insurance, training allowances, and various leave benefits, plus opportunities to grow within a global broker. You'll join a team that values growth, innovation, and people, with pathways to deepen your SEO expertise. ## Apply [Apply for this position](https://www.linkedin.com/jobs/view/seo-specialist-off-page-seo-at-hfm-4407348193) --- Source: [SEO Specialist (Off-Page SEO) at HFM](https://seo-vacancy.eu/job/seo-specialist-off-page-seo-hfm-nicosia)