Technical SEO Specialist Sofia

Key strengths noted by employees include open-ended contracts with real insurance, regular pay, health insurance, a staff sports card, and other discounts, with recent feedback also praising a great atmosphere and good treatment. Common criticisms include the lack of remote or hybrid work options. Quantitative ratings are sparse for Sofia-specific data: Glassdoor shows mixed signals, including a Romanian WINBET GAMING CLUB page with an overall 4.0 from 14 reviews and a separate WINBET ONLINE LTD page listing a single 5.0-rated review, indicating very limited Sofia-specific data. Confidence in representativeness is therefore low due to small sample sizes and location scope; cross-check with local Bulgarian job boards or company pages for a fuller picture. (glassdoor.com)

What does the role involve?

You'll conduct technical SEO audits, crawl analyses, indexation checks, and Core Web Vitals optimization, plus mobile optimization (ASO) and site speed improvements. You’ll set up, maintain, and optimize Google Tag Manager to track what matters and collaborate with developers, product owners, and marketing to implement scalable solutions. This role blends data-driven insight with practical, hands-on execution.

What makes WINBET's Technical SEO approach unique?

WINBET's approach blends rigorous data analysis with automation and cross-functional collaboration. You’ll work with developers, marketers, and product teams to uncover technical opportunities and implement scalable SEO solutions that deliver measurable impact. The focus on performance, usability, and discoverability helps you stay ahead in a fast-evolving landscape.

What skills and tools are valuable for this role?

Key skills include technical SEO audits, crawl/indexation analysis, Core Web Vitals, GTM, and analytics setup (GA4). You should be comfortable reading logs, identifying bottlenecks, and implementing fixes, potentially with scripting or SQL for automation. Familiarity with schema markup and structured data is a plus.

What is the interview process like?

Expect a multi-stage process starting with a recruiter screen, followed by a technical interview or case study, and a final conversation with engineering and product stakeholders. You may be asked to demonstrate a technical SEO scenario or audit and discuss how you drive impact with data. The team values collaboration, curiosity, and a pragmatic, results-driven mindset.