SEO Content Specialist Budapest

Budapest-based Cushman & Wakefield employees report a generally positive work environment with friendly colleagues, a strong culture of learning, and clear opportunities for career growth within a multinational setting. Common criticisms include below-market pay and limited recognition for hard work, occasional chaotic workflows, and perceptions of limited advancement opportunities. Quantitative ratings show a 3.6/5 overall on Glassdoor for Hungary (based on 42 reviews), with high marks for Work/Life balance and Career opportunities (~4.3 each), Culture & values (~4.1), and lower but solid scores for Senior management (~3.8) and Compensation & benefits (~3.5). The Budapest-specific data come from a relatively small sample of 42 reviews, and CSR/Sustainability themes are not prominent in these reviews, so interpret the results with caution regarding those dimensions. (glassdoor.com)

What does the role involve?

The Technical SEO Specialist will lead technical audits, optimize structured data, and enhance content for better search visibility across global websites. You'll collaborate closely with Global SEO, Digital Web, PR/Communications, Content, and Product teams to drive AI-informed improvements at scale. Expect hands-on optimization across site performance, data quality, and search experience enhancements.

What skills are essential for success?

A strong technical foundation in SEO is a must, including structured data, crawlability, and site performance. Proficiency with analytics, data analysis, and AI-driven optimization helps translate insights into action. Effective collaboration and clear communication with cross-functional stakeholders are key to delivering impact.

What makes this role unique at Cushman & Wakefield?

This position blends technical SEO with modern PR strategy, AI-enabled optimization, and enterprise-scale digital operations. You’ll influence organic visibility across 60+ markets and partner with diverse teams to shape the digital ecosystem. It's a hands-on, globally scoped role that rewards curiosity and collaboration.

What is the ideal background or experience?

Hands-on SEO experience with technical audits, schema markup, and content optimization. Experience improving site performance at scale and applying AI-driven techniques to content and search challenges. Familiarity with enterprise CMSs and cross-functional project work is highly valued.

What does success look like in this role?

Measurable improvements in organic visibility, technical health, and structured data coverage across global sites. Success means faster page loads, richer search results, and stronger cross-channel impact from SEO initiatives. You'll demonstrate clear collaboration and stakeholder alignment.

What opportunities for growth or impact exist?

You’ll work with global teams to shape AI-driven content strategies and technical SEO roadmaps, expanding your influence across markets. The role offers visibility into enterprise marketing operations and a path toward broader leadership in digital growth.