SEO Expert (Technical & On-page) Sofia

Coming soon

What does the role involve on a day-to-day basis?

On a day-to-day basis, you’ll own crawlability and indexation, optimize site structure and URL hierarchy, and run regular technical audits. You’ll monitor Core Web Vitals, mobile performance, and tackle JavaScript rendering challenges that affect visibility. You’ll also shape conversion-focused landing pages and map internal linking to user intent.

What makes a candidate stand out for this role?

Candidates who blend deep technical SEO with strategic thinking excel here. You should demonstrate mastery of crawlability, indexing, structured data, and JS rendering, plus a track record of designing landing pages that drive conversions. Strong collaboration with product and engineering is a plus.

How is success measured in this role?

Success is measured by organic growth, better rankings for targeted intents, and conversion improvements from SEO-driven landing pages. You’ll monitor crawl health, indexation, and Core Web Vitals scores to ensure sustainable performance. Concrete, data-driven wins that translate into real business impact are expected.

What challenges should you expect with dynamic pages and JavaScript rendering?

Dynamic pages and JavaScript rendering require careful balance between crawl efficiency and user experience. Expect to implement prerendering or server-side rendering strategies, manage indexation regimes, and coordinate with developers to ensure essential content is visible to search engines. The role rewards thoughtful, scalable fixes rather than quick hacks.

What growth opportunities does inbet offer?

You’ll shape the SEO strategy for a growing platform and gain influence across product, analytics, and marketing teams. There are opportunities to lead initiatives, mentor teammates, and deepen expertise in technical audits, JavaScript rendering, and performance optimization. Your impact will extend beyond rankings to measurable business outcomes.

How does collaboration with other teams look?

Expect close collaboration with content, product, and engineering to implement SEO improvements. You’ll translate data insights into roadmaps, participate in cross-functional planning, and communicate technical findings in an accessible way. This is a role where collaboration turns theory into scalable, repeatable wins.