SEO Specialist – Swedish Market Stockholm

Sambla Group is based in Stockholm, Sweden, operating as a Nordic loan intermediation platform with about 400 employees and roughly EUR 110 million in revenue in 2024. (nordiccapital.com) Customer reviews on Trustpilot highlight professional staff, clear explanations, and fast, responsive service, with a TrustScore around 4.8/5 from thousands of reviews. (trustpilot.com) Employee perspectives on Glassdoor are more mixed, showing scores around 3.2–3.8 and comments about high stress, multitasking demands, and concerns about pay and direction. (glassdoor.com) Sambla emphasizes CSR and sustainability, detailing social empowerment, governance, and environmental initiatives in its 2024 Sustainability Report. (samblagroup.com) Confidence note: Trustpilot volumes are large and customer-focused, while Glassdoor samples are smaller, so the overall sentiment should be treated as indicative rather than fully representative. (trustpilot.com)

What does the role involve?

The SEO Specialist will own the Swedish market's organic search performance, focusing on on-site optimisation, content-driven off-site strategies, and traffic quality analysis. You'll master tools like Ahrefs, Google Search Console, GA4, and Screaming Frog to extract actionable insights. Collaboration with a fast-moving team will translate data into measurable improvements.

Which tools and metrics will you work with?

Expect to work with Ahrefs, Google Search Console, GA4, and Screaming Frog daily to monitor rankings, traffic, and technical health. You’ll track metrics such as organic traffic, keyword rankings, CTR, and conversion signals to inform prioritization. The role blends quantitative analysis with creative optimization to lift the Swedish market's visibility.

What makes Sambla Group's SEO approach unique?

At Sambla, you’ll enjoy genuine freedom and ownership to try new tactics and experiment. The fintech context means fast iteration, cross-market collaboration, and an emphasis on tangible, visible results. You’ll report to a supportive Team Lead who encourages bold ideas.

What opportunities for growth and learning does this role offer?

Working here means continual upskilling through hands-on SEO, analytics, and cross-functional projects across markets. You’ll expand expertise with leading tools and strategies while shaping the Swedish market's search presence. The environment values experimentation, so your ideas can quickly become impactful learnings.

What qualities are you looking for in a candidate?

You're data-driven, curious, and comfortable turning insights into action. You have a solid foundation in keyword research, on-page and technical SEO, and you enjoy collaborating with content and product teams. Proactivity, problem-solving, and a bias for testing new approaches are key.

What is the team structure and collaboration like?

You'll join a dedicated Search Marketing team spanning multiple markets, working closely with SEO and SEM specialists and a supportive Team Lead. Collaboration across on-site, content, and tech teams ensures ideas become real traffic gains for the Swedish market. The culture rewards experimentation, speed, and shared success.