Associate Director, SEO London

Brainlabs in London is frequently praised for its data-driven, scientific approach to marketing, a strong client roster (including Estée Lauder, Capital One, Mars and Adidas), and a learning-focused culture supported by the Brainlabs Academy, along with sustainability efforts like carbon-neutral offices and The Brainlabs Forest. (livingbridge.com) Common criticisms include comparatively low pay, high turnover, and ongoing changes during rapid growth, with reviewers noting unclear promotion pathways and stretched resources. (glassdoor.com) Quantitative ratings on Glassdoor place Brainlabs London around 3.1–3.2/5, with about 46% of reviewers willing to recommend the company and CEO approval around 64–66%. (glassdoor.co.uk) These reviews are voluntary and London-focused, so they may not fully reflect Brainlabs' other offices, though the firm has grown rapidly (from ~206 employees in 2019 to around 850 today) and expanded internationally in recent years. (livingbridge.com)

What does the role involve?

As Associate Director, SEO you’ll shape and oversee the delivery of client work. You’ll define objectives, track success metrics, and lead senior SEO practitioners to ensure outcomes align with client goals. You’ll also partner with cross-functional teams to integrate SEO with broader media strategies.

What makes Brainlabs' culture unique?

Brainlabs emphasizes a culture-first approach with the Brainlabs Culture Code guiding daily work. You’ll be part of superteams of Brainlabbers who value continuous development, collaboration, and accountability. There’s an emphasis on doing great work, forging strong relationships, and winning together.

How is SEO delivery measured and optimized?

You’ll define objectives at the outset and establish metrics that matter to clients. Regular reviews, data-driven testing, and technology-enabled optimization guide the delivery. You’ll translate insights into practical recommendations that elevate performance.

What qualifications or experience are you seeking?

A track record of leading SEO programs, ideally at senior levels, with experience across technical, content, and off-site SEO. You’ll need strong client leadership, problem-solving, and the ability to scale teams and processes. Familiarity with data and automation tools helps accelerate impact.

What growth opportunities does this role offer?

As Associate Director, you’ll have influence across client portfolios and strategic direction. Brainlabs encourages development through mentorship, hands-on delivery, and exposure to cutting-edge tech.

What is the team structure and collaboration like?

You’ll work within high-performance teams that collaborate closely with media, analytics, and technology specialists. The role involves mentoring juniors and aligning on client objectives with stakeholders. Clear communication and collaborative problem-solving are core to success.