Performance Marketing & SEO Manager Bristol

Butcombe Pubs & Inns in Bristol are generally viewed positively for work environment and culture, with employees describing colleagues as lovely and professional and noting a friendly, customer‑focussed atmosphere, though some report variable hours. Turn2view0. The overall Glassdoor rating for Butcombe Brewery is around 4.0/5 based on roughly 100 reviews, with about 68% of employees saying they would recommend the company to a friend. Turn2view0. Financial health appears robust, with the Butcombe Group reporting record revenues of £149m and like-for-like growth of 7.8% in managed pubs for the year ended January 2025. Turn6view0. CSR and sustainability are active priorities for the group, including ESG-driven governance and community initiatives, a Too Good To Go partnership to curb food waste, and recognition as a Sunday Times Best Places to Work. Turn6view0; Turn5search0; Turn0search2. Confidence note: these reviews and metrics are company‑wide and Bristol‑specific experiences may vary by site. Turn6view0

What does the role involve?

You’ll own the performance marketing and SEO strategy across paid and organic channels, from planning to execution, optimization and reporting. You’ll drive bookings for tables, rooms and events by improving the customer journey and conversion, working closely with the Marketing Director and external partners.

Which channels will I manage and optimize?

You’ll own campaigns across Google Ads, PPC, Meta, TikTok and LinkedIn, plus ongoing SEO performance in organic search. Expect hands-on testing, data-driven optimization and clear performance reporting to show impact on bookings and footfall.

What does success look like in the first 6–12 months?

Success means increasing bookings and revenue through smarter targeting and conversion improvements, plus rising organic visibility and lower cost per acquisition. You’ll be measured on ROAS, conversion rate, search rankings and the quality of the customer journey.

Who will I partner with across the business?

You’ll collaborate with the Marketing Director, wider marketing and pub teams, and an external performance agency. The role has real ownership, visibility and impact across both Butcombe and Liberation managed pubs.

What background or skills are ideal?

Commercially sharp and data-driven, you’ll bring hands-on experience with performance marketing platforms and SEO. Strong analytical thinking, storytelling with data, and the ability to translate insights into campaigns that drive bookings are key.

How does the application process work?

Expect a straightforward process with an initial screen, interviews and a practical task or portfolio review. We’ll aim to move quickly and keep you informed at every stage.