Web Manager & Technical SEO Specialist Copenhagen

Efficy CRM in Copenhagen is generally viewed positively by employees and clients, with a Glassdoor rating of 3.7/5 and 66% willing to recommend, reflecting a close-knit team and an innovative product suited to a fast-growing SaaS environment. (glassdoor.com) Strengths noted include a high work-life balance (4.1) and strong diversity (4.2), underscoring a supportive culture alongside a collaborative environment. (glassdoor.com) Common criticisms include communication gaps and radical reorganizations, with some reports of layoffs and a fast-paced, deadline-driven atmosphere that can feel demanding. (glassdoor.com) CSR and sustainability details for Efficy CRM are not readily available, and the CSR content found online relates to Efficio Consulting (a different company), so CSR/sustainability sentiment cannot be reliably attributed to Efficy. (efficioconsulting.com) Reviews come from multiple European locations (e.g., Den Bosch, Stockholm), suggesting the sentiment reflects broader European operations rather than Copenhagen-specific experiences, so the Copenhagen posting may not be fully representative. (glassdoor.com)

What does the role involve?

You’ll own the Tribe website’s technical health, performance, crawlability, and uptime, and you’ll be the internal point of contact for the external web agency. You’ll run regular technical SEO audits, translate findings into clear, prioritized actions, and manage on-page SEO across markets, including metadata, schema, and internal linking. You’ll also lead the production of new landing pages and own GA4 and GTM tracking to report on organic performance.

How does this role contribute to AI-native discovery?

You’ll optimize the site for AI-driven summaries and discovery tools like ChatGPT, Gemini, and Perplexity, shaping how content is structured and presented to AI systems. This means aligning content, schema, and internal linking with the needs of AI search while collaborating with content and engineering teams.

What qualifications and experience are you seeking?

We’re looking for 3 to 5 years of experience in technical SEO or web management, ideally in a B2B or SaaS environment. A solid grounding in Core Web Vitals, crawl architecture, schema markup, and hreflang for multi-market sites is essential, along with CMS know-how (WordPress or similar) and the ability to coordinate with external developers. Analytical by nature and fluent in English, you’ll translate data into clear priorities.

How does the role fit with the team and location?

The role can be based in Utrecht, Netherlands or Malmö, Sweden, with a hybrid working policy and collaboration across an international team spanning multiple European locations.

What makes efficy a great place to work?

efficy is a people-first employer that values equal opportunities and continuous learning. You’ll have clear ownership of a business-critical site, exposure to GEO and AI-native discovery, and opportunities for internal mobility and career growth.

How do I apply and what happens next?

To apply, submit your application in English. The process typically includes a quick screen, a few interviews, and a practical discussion of your SEO and technical skills.